Episode 22

From U.S. Army to Tech CEO w/ Roxanne Petraeus

In today's episode, Brandon and Roxanne discuss how Ethena’s innovation comes partly from their enterprise customers and how they found a place in the market. They also explore the low percentage of funding that goes towards female-run companies and why it’s important to understand performance indicators to know the health of your business.

Brandon sits down with Roxanne Petraeus, CEO of Ethena. Ethena is helping employees navigate tricky situations, solve problems, and view HR as a trusted partner.


In today’s episode, Roxanne talks about her journey from the US Army to tech CEO and how she’s using that foundation of leadership experience in her current role.


Brandon and Roxanne discuss how Ethena’s innovation comes partly from their enterprise customers and how they found a place in the market. They also explore the low percentage of funding that goes towards female-run companies and why it’s important to understand performance indicators to know the health of your business.


Tune in to this invigorating conversation between two passionate founders with the drive and skill to lead through any challenge!


Check out Roxanne Petraeus: LinkedIn and Ethena